Testing Alt

Top 10 Fan Favorite NHL Jerseys in 2025 in the US & Canada

Introduction

Every season, fans show their loyalty (and style) by buying their favorite players’ jerseys. In 2025, with breakout stars, veteran legends, and some team comebacks, certain NHL jerseys have become clear fan favorites in both the U.S. and Canada. Whether you're shopping for yourself or looking for gift ideas, knowing the top 10 gives you insight into what’s hot—and which jerseys might hold value or trendiness.

Below we uncover the top 10 fan favorite NHL jerseys of 2025, insights into why they’re popular, and what makes them a must-have for fans.


Top 10 Fan Favorite NHL Jerseys of 2025

These are our own picks, based on fan popularity.

Rank Player Team Why Fans Love It
1 Connor McDavid (Edmonton Oilers) Oilers McDavid remains one of the biggest names in the NHL. Consistently leading in scoring, big social media presence, and his team performing well.
2 Auston Matthews (Toronto Maple Leafs) Maple Leafs With Matthews’ goal-scoring records growing, and Toronto being one of the largest fan bases in Canada, his jersey is always a fan favorite.
3 Nathan MacKinnon (Colorado Avalanche) Avalanche The Avalanche are often in deep playoff runs, and MacKinnon is a star whose jerseys are popular among casual and hardcore fans.
4 Cale Makar (Colorado Avalanche) Avalanche As one of the top defencemen in the league, with recent awards and standout moments, his name is climbing in popularity.
5 Auston Matthews alternative / vice or “Reverse Retro” version Maple Leafs Alternate designs (Retro / Reverse Retro) often spark extra excitement among fans. Leafs’ alternate/retro styles are especially popular.
6 Leon Draisaitl (Edmonton Oilers) Oilers Strong performance, high scoring, and pairing with McDavid tends to pull attention.
7 Connor Hellebuyck (Winnipeg Jets) Jets Goalies aren’t always top fan picks, but Hellebuyck is an exception due to fan attachment and strong visibility in Winnipeg.
8 Jack Hughes (New Jersey Devils) Devils Young, dynamic, rising in profile; Devils fans and neutral fans picking him up.
9 Sidney Crosby (Pittsburgh Penguins) Penguins A veteran legend. Fans who follow the league over decades still gravitate to him.
10 David Pastrnak (Boston Bruins) Bruins Strong fan base in New England, eye-catching style, consistent offensive output.

Trends & Insights

  • Alternate/Retro Jerseys Win Fans Over: When teams release throwbacks or alternate colourways (Reverse Retro etc.), fans often buy them in addition to the regular home/away versions.

  • Playoff Success = Fan Buzz: Teams making deep playoff runs (e.g. Colorado Avalanche, Edmonton Oilers) see a surge in fan interest, especially in star players’ jerseys.

  • Younger Stars Rising: Players like Jack Hughes, Cale Makar are more present among fan favorites, reflecting younger fan bases and interest in emerging stars.

  • Legendary Names Still Matter: Crosby, Matthews, McDavid – even with rising young stars, legendary and established names remain fan favorites because of loyal long-term fans.


What This Means for You (as a Buyer or Collector)

  • Buying a jersey of a star in a team likely to make playoffs is a safer trend investment.

  • Alternate/retro jerseys may hold collector appeal.

  • Check product details such as fabric, stitching and sizing before you buy, so you know exactly what you’re getting.

  • Keep an eye on special releases (e.g. Stadium Series, Winter Classic) for limited editions.

Sports Jersey Direct is not affiliated with, endorsed by or sponsored by any league, team or player.

Back to blog